Johnson & Johnson presented new clinical data on daily contact lens at BCLA conference
Johnson & Johnson Vision has presented a range of new clinical data and learning opportunities for developments in contact lenses at the 2023 British Contact Lens Association (BCLA) Clinical Conference and Exhibition from 9 – 11 June in Manchester, UK. A platinum sponsor of the event, Johnson & Johnson Vision had prepared two feature presentations, along with a series of free papers and poster sessions available to Eye Care Professionals in attendance. New data examined the technological features of Acuvue Oasys Max 1-Day and Acuvue Oasys Max 1-Day Multifocal contact lenses, including filtering high-energy visible (HEV) light designed to reduce visual discomfort.
Acuvue Oasys Max 1-Day contact lenses are designed with a combination of two new technologies: TearStable Technology and OptiBlue Light Filter. TearStable Technology is designed to maximise tear-film stability and retain moisture. The OptiBlue Light Filter is the highest-level blue-violet filter, with 60% blue-violet light filtering designed to reduce light scatter.
Johnson & Johnson Vision’s booth hosted a variety of interactive education opportunities and hands-on demonstrations. Visitors were invited to try the Acuvue Virtual Reality vision experience with a demonstration on fitting multifocal contact lenses. The new Virtual Reality vision experience is being shared by Johnson & Johnson Vision with Eye Care Professionals across multiple EMEA countries to help improve contact lens learning and training experiences.
The company also hosted multiple educational presentations as part of the 2023 BCLA program, with the opportunity for attendees to hear from leading experts about clinical data and guidance in contact lens innovations. As part of ongoing environmental sustainability efforts, the Johnson & Johnson Vision booth at BCLA was built re-using materials from previous events and was 100% paperless, with all education and marketing materials available electronically. Every time a visitor used the digital screen to download material, the amount of paper saved was added to a running total that was visualized on-site through a virtual “living tree” installation.
